Thursday, 9 February 2017

Fashion project 1.1

My brand needs to be fun and different, like each of the designs I have. I want simple colours and shapes, which make the design identifiable from a distance.

I want fun, vibrant colour, and vivid clashes. But not blinding, but instead, with that pop.

I want my brand to be casual above all else, and to be multipurpose. Good shirts for just about anything.

I went through a few brand ideas, such as panda , which was good, but I couldn't present it right, and so I moved onto another design, the Dino-brand. I also had a stylised fox as my icon at one point but it was hard to draw for me.

After all that I ended up at the Dino-brand, and went to work on the unique shirt designs revolving around puns. This shows that the wearer doesn't need to take themselves seriously to look good.

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