Wednesday, 28 September 2016

Poster Analysis



Pulp Fiction's poster is a classic. It speaks of the era it is set in, inspired by the short stories in books shown in similar covers, even with the tearing, speaking of age. The font is heavy and striking. I like how her feet go over the title, it makes the poster seem more alive. The shot also shows a lot of context, such as her hand on a book, and a gun rests on a pillow. It captures the attention of the audience. The title is so different from the rest of the poster, being just bold and just colour.  This conflict helps make it more striking. Under the title Tarantino is mentioned, welcoming fans to come back and watch this new film, and so when you think Pulp Fiction, you think, Tarantino, which really helps a director become known for their work. The poster is symmetrical, with a face in the centre, and her legs up to the right, and a lamp shade to the left. 




Suicide Squad always had interesting branding. Colours pop and clash. Most superhero movies are dull, just brown and grey, since they seem to be obsessed with being edgy, trying to convince everybody comics are not for kids. Suicide Squad embraces the absurdity of comics and uses it to it's advantage. And because they did, it is a breath of fresh air for many. It seems pretty expensive to make, because of the many colours and how may different assets there are. it has a homemade, authentic feel, with the almost crudely stuck on heads. It also has a lot  of drawings, adding to this home made feel, as if it was torn out of a schoolboy's textbook by a teacher, during class, while he was busy fantasising about all his favourite villains coming together as a team. The font used is very chunky, using only capital letters, and with no flourishes. Very simple to read, and striking. The Q replaces with a skull also makes me think of doodles in a kids book, which adds to this message that "This movie is a dream come true, and is a labour of love for the genre"It is mostly symmetrical. It appeals to children because of the bright colours, it appeals to fans of superhero movies and Harley Quinn appeals to the horny masses.

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